Columbia International Affairs Online: Working Papers

CIAO DATE: 06/2009

Media lose patience with Bush administration

June 2007

Media Tenor International


As the Bush administration enters the final stretch of its term in office, its image in domestic as well as foreign media is moving from bad to worse, the latest Media Tenor study reveals. After the resignation of Donald Rumsfeld, the president now appears to be the most negatively perceived personality in the White House. Are there any media darlings still left in the administration? In a strange twist of fate, Rumsfeld’s successor, Robert Gates, has received considerable support from the media – at least for now.