Columbia International Affairs Online: Policy Briefs

CIAO DATE: 08/2014

Will Brazil Get What It Expects from the World Cup?

Ricardo Sennes

June 2014

Atlantic Council

Abstract

"Will Brazil Get What It Expects from the World Cup?", a new policy brief released by the Atlantic Council's Adrienne Arsht Center Latin America Center, argues that the World Cup's most important bequest won't be shiny new stadiums or the buffed up world-class reputation the country sought with the FIFA games. The author, well-known Brazilian expert and Arsht Center non-resident senior Brazil fellow Ricardo Sennes, instead argues that it will be the massive strengthening of Brazil's civil society, which unleashed in anger at the game's preparations.